SISEA: Brand Launch

SISEA was bred out of my tiny Nolita kitchen - an e-boutique focused on collecting inspired pieces with an artful, intentional eye. In the first year, I drove brand awareness and achieved incremental growth in online sales through strategic brand development and marketing. We launched a debut silk scarf line that sold out, generating $20K in revenue. SISEA was a labor of love, tapping both my entrepreneurial spirit and creative expression.